Falcon Publicity is pleased to welcome to our roster Game Over Talent, the Los Angeles-based marketing agency and media company who is leading the intersection of music, gaming and technology.
With his combined experience working with artists, creators, and brands, Game Over’s founder Anthony Pisano holds a unique position within the music industry outside the label system as more artists are looking to grow their fanbase by building digital + IRL fandom through gaming.
If the goal is to reach gaming audiences, find the spaces they frequent. Game Over’s approach targets gamers through livestreams on Twitch, via gameplay montage videos popular on social media platforms, and creating custom games and digital experiences for artists.
From on-screen to in-feed to live-streaming and everything in between, Game Over provides innovation, creativity, and marketing support to some of the most influential creators & brands in the entertainment industry.
Recent work includes an NBA2K campaign for Big Sean and activating top streamers and creators to amplify Childish Gambino’s album Bando Stone and The New World in the gaming community to a Roblox activation with Imagine Dragons and a viral moment for Tyla with streamer Kai Cenat.
Prior to founding Game Over Talent in 2019, Anthony Pisano was a DJ/producer signed with Ultra Music (Sony). After linking up with YouTube gamer sensation FaZe Blaze in the studio in 2017, the two forged a larger partnership with Pisano producing and marketing records to the gaming community that eventually led to the birth of Game Over.
The company has since secured its place as a culture incubator made for Gen Z, powered by like-minded individuals who share a love of gaming, music and internet culture.
Over the last few years, Game Over Talent has partnered with brands and labels like Amazon Music, NFL, Celsius, Fortnite, Atlantic Records, Columbia, RCA, Warner, Viewsonic, Konami, Scopely, TBS, Sony and Bleacher Report, debuted the second season of the original content series ‘The Lab’ in partnership with B/R Gaming, and TBS.
Game Over has collaborated with world renowned musicians like Doja Cat, Lil Yachty, Kehlani, Polo G, Marshmello, Big Sean, NBA Youngboy, Kodak Black, Meek Mill and more.
Game Over fundamentally believes that live streaming can translate into the success of artists. The new ability to track streaming conversions from moments of digital virality is poised to help artists succeed.
For more stories from the emerging pocket of music and gaming, please let us know if you are interested in connecting with Anthony.
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For more information on Game Over Talent, contact Falcon Publicity:
Alexandra Greenberg / agreenberg@falconpublicity.com