Please introduce yourself, what you do, why you do it, and what you want people to know about you.
My name is Basem Aboul Hosn and I’m a professional eater in Los Angeles, CA.
I’m originally Lebanese but was born and raised in Dubai, United Arab Emirates, up until the age of 19 when I moved to Northern California to study at the University of California, Davis.
Ever since my years in college, my passion for food and cooking grew significantly and it became my prime focus during my pandemic, along with my studies of course.
After graduating in two and a half years with a managerial economics and statistics background, I started working in Los Angeles for a company called Choco, a Berlin-based food tech startup founded in 2018.
Choco meshes mobile commerce and messaging into a single platform to help restaurant owners and food suppliers take all their orders and communications online.
I fell in love with this company because it provided me with both, my passion for working in the tech world and my love for food.
While working at this company, I continued to pursue my cooking and it wasn’t until recently that I’ve decided to share my cooking with the world.
I just started actively posting on my new Instagram page, tripleb_eats, a couple of weeks ago and I’m hoping this page can influence people to cook at home more often.
What qualities make you different and unique from everyone else in the industry?
For starters, I am a very normal average guy who discovered a passion for cooking. To me, cooking is an art because you could follow any recipe “to the T” as they say, and still have a different outcome.
Like many, I have a background in working in the world of food, specifically restaurants. However, what separates me to most is that I was able to stay in the food industry without having to work at a restaurant.
At my current job at Choco, I am able to meet with many Chefs, including Michelin-Starred Chefs, to set them up with our streamlined vendor ordering system.
Even though I do not work in a kitchen, I am able to observe and learn from many honorable Chefs in LA. With the information and learning that I obtain from the visits at restaurants, I hope to reiterate my findings through the lens of a very average person.
I wish to show people that cooking is easy and that healthy dishes can look amazing.
Describe THAT moment when you realized you wanted to do what you do now. Who did you tell first? What has it been like since that moment?
The first time I realized that I was really good at cooking was in college when I cooked for my housemates and teammates. Over time, that passion and knowledge for cooking grew and it was something that became a hobby.
I knew what foods complemented each other and began experimenting with flavors. That hobby grew more and more and now I’m not sure if I would ever leave the food industry.
A huge tribute to my friends on Instagram who inspired me to open a food account because they were loving the food stories I was posting on my personal account.
What has been the biggest challenge you’ve had to face and how did you overcome it?
Currently, I would say the hardest task for me is creating time to make videos on my food page.
Having to provide quality videos is very time-consuming and hard to do when you have a day job. My usual hours at work are from 9 to 6, but there are days that I don’t leave the office until 8 pm.
You could imagine how this does affect the time span it takes me to make videos.
However, with my drive and commitment, I am consistently posting at least twice a week because I wish to inspire many to start cooking at home and to show people that cooking is a lot of fun.
If you had to pick the TOP 3 people you’d want to meet that could take your career (or business) to the next level…who would those 3 people be?
The first person I would like to meet is Gordon Ramsey because his presence in the food industry is unmatched. His opinions and standards are valued by many in the food world and meeting him would be a huge honor.
The second person I would like to meet is Alain Ducasse because he is the current living Chef with the most Michelin stars in the world, holding 17 Michelin stars.
He is also one of two to ever hold 21 Michelin stars throughout his career. His knowledge and experience with food cannot be compared and is arguable the most respected Chef of all time.
The third person I would want to meet is Nusret Gökçe, known as Salt Bae. Nusret is a whole character and a Chef who continues to amaze me due to his influence through social media and his success with his steakhouse restaurants.
His knowledge of food and the way he markets himself is the result of his success today.